Pricing your art can feel daunting, but it doesn't have to be.
Here's a straightforward method:
Research: Find 5-10 artists in your geographic area creating similar work at a similar skill level.
Compare: Create a price grid. Focus on a common size (e.g., 36x36 inches) and note their prices for that size.
Position Yourself: Price your similar-sized piece in the middle range of your research—not the highest, not the lowest.
Adjust: Calculate your price per square inch for the benchmark piece. For larger works, decrease your price per square inch. For smaller works, increase it. This accounts for the value shift in different sizes
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